Mf Kårhouse

In mid-2025, I joined the student organization MF Kårhuse, where I collaborated with a team of students to create marketing materials across several channels connected to Linköping University. This work was primarily voluntary, driven by a shared goal of improving communication and engagement within the student community. I initially worked as a graphic designer for Studentlivet.se, a platform focused on making student life more accessible and engaging. A mascot concept, Studde, had already been introduced before I joined, but had not yet been fully implemented. I played a key role in establishing how the mascot was visually and tonally used across content, helping define its expression and integration. Studde quickly became a well-received element, with posts featuring the character contributing to stronger engagement and a more cohesive visual identity. Over time, I expanded my role to include work with Kombo, a platform focused on student housing. Here, I worked as both a graphic designer and project leader. As part of this, I created Kubbe, a mascot inspired by Kombo’s logo, which forms a heart - this lead to Kubbe being designed as a heart-shaped character. The goal was to increase engagement and add personality to the platform’s communication. Kubbe was featured in a series of animations and posts, often placed in humorous or relatable scenarios such as being scammed or navigating student housing challenges, which helped make the content more approachable and shareable. Selected work for each platform is presented below.